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  • Agricultural Mobile Finance

    October 22, 2013 Editor 0

    By Lee Babcock Photo credit: Jan-Pieter Nap Mobile phone subscriptions will outnumber the global population this year—that’s more than 7 billion subscriptions. The rapid reach of mobiles presents potential for disruptive business model innovations in many sectors at the base of the pyramid – and finance is no exception. One such innovation is agricultural mobile […]

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  • Mobile Statistics in East Africa

    July 21, 2013 Editor 0

    The mobile industry in East Africa shows no signs of slowing down with countries like Kenya recording growth rates in subscriptions of 9% over the past year, and a similar percentage point increase in mobile money users each quarter. Many more businesses have adopted mobile tools to enhance their functions to capitalise on this growing mobile subscription […]

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  • How Can Digital Marketing Improve East African Development Outcomes?

    July 2, 2013 Editor 0

    More and more East Africans are going online every day. Many of these new netizens are also key development actors – from the wealthy and connected who can direct resources and change policy to the poor and underserved who we are often trying to reach. In our efforts to mobilize them, find new BOP markets, […]

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  • How BoP in Kenya Use Phones for Income Generation: Videos

    June 30, 2013 Editor 0

    iHub Research and Research Solutions Africa conducted a 6-month study in 2012 to increase the understanding of usage of mobile services, products, and applications at the Base of the Pyramid (BoP) and to understand their potential for economic and social empowerment. With the cost of mobile devices decreasing and such devices increasingly being considered as […]

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  • Quality vs Frequency: What’s Your Mobile Strategy?

    June 12, 2013 Editor 0

    Your customers are in the midst of a mind shift. First they get a smartphone. Then they learn that they can ask for any information and get an instant result. What’s the weather forecast? Is this dishwasher highly rated, and is it available more cheaply elsewhere? What’s the song playing on the radio in the […]

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  • Mobile and web apps tackle sanitation challenges

    April 28, 2013 Editor 0

    A game and two other mobile apps that help citizens tackle local sanitation problems have won a World Bank-funded technology competition. Go to Source

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