-
Digital transformation in the banking sector: surveys exploration and analytics
August 3, 2020 Editor 0
This article proposes an approach to assist and support financial institutions in their digital transformation. Whether it is adapting to change to remain competitive or developing an activity, the digital transformation of the company has become unavoidable. Remember that the aim of processes is to structure a company’s business; it would therefore be axiomatic to […]
More -
Virtual reality as an urban tourism destination marketing tool
January 26, 2020 Editor 0
Although there is a breadth of research demonstrating the effectiveness of virtual reality (VR) as a destination marketing tool, there are limited exploratory studies providing empirical evidence from the perspective of tourism marketers in this specific context. The technological, organisational, environmental (TOE) framework has confirmed explanatory power for studies exploring organisational adoption of various technologies; […]
More -
The impact of social media characteristics on e-commerce use behaviour among youth in developing countries
January 26, 2020 Editor 0
Social media has influenced the e-commerce buying behaviours because of its capability to enhance customer's experiences. Social media can help in conveying ideas, shaping perceptions and modifying buying intentions of the targeted audience. This paper investigates the impact of social media on trust and willingness to buy through e-commerce context in developing nation's youth. We […]
More -
Exploring VR experiences of tourists' attachment to a rural destination
January 26, 2020 Editor 0
In tourism, virtual reality (VR) experience has gained interest. A positive tourist experience might enhance place attachment (PA) which can be described as the emotional bond between people and places. PA research is applied in physical and social environments but studies in a VR context are limited. Therefore, this study aims to explore to what […]
More -
A nonlinear relationship between unemployment and human capital – evidence from African countries
July 26, 2017 Editor 0
A nonlinear relationship between unemployment and human capital – evidence from African countries Atif Awad Abdallh African J. of Economic and Sustainable Development, Vol. 6, No. 1 (2017) pp. 18 – 31 This study seeks to examine the validity of the assumption that an increase in the average level of human capital for a country […]
More -
Analysis of GMO food products companies: financial risks and opportunities in the global agriculture industry
July 26, 2017 Editor 0
Analysis of GMO food products companies: financial risks and opportunities in the global agriculture industry Hannah M. Martin; David Durr; L. Murphy Smith; Rachel Finke; Audie Cherry African J. of Economic and Sustainable Development, Vol. 6, No. 1 (2017) pp. 1 – 17 One of the biggest issues facing the global agriculture industry is the […]
More
