• What we do
  • The People
  • About Us
  • Why Innovation Africa
  • Contact Us
Innovation AfricaCreating the Future Today
  • Feature Articles
  • Innovation
  • Agriculture
  • ICT
  • Technology
  • Entrepreneurship
  • Health
  • Store
  • Contact Us
Menu
  • Feature Articles
  • Innovation
  • Agriculture
  • ICT
  • Technology
  • Entrepreneurship
  • Health
  • Store
  • Contact Us
  • How Multinationals Can Tap into ‘Conscious Innovation’

    March 12, 2013 Editor 0

    “Brands have tremendous difficulty understanding people as people,” according to Lourenço Bustani. He is pointing to the big challenge facing businesses nowadays as they try to deal with people’s needs in a changing economy.

    Bustani is a Brazilian innovator who decided to show the private market that it is possible to be prosperous without abdicating the most important human values. Bearing this in mind, he founded Mandalah, an organization that helps corporations redefine their roles in society. Some of his customers are household names, from General Motors to Nike to Whirlpool, and the 2016 Summer Olympic Games in Rio.

    Go to Source

    Related Posts

    • The impact of OFDI on firm innovation in an emerging countryThe impact of OFDI on firm innovation in an emerging country
    • To foster innovation, let a hundred flowers bloom?To foster innovation, let a hundred flowers bloom?
    • Can China be an innovation powerhouse?Can China be an innovation powerhouse?
    • Innovation’s New World OrderInnovation’s New World Order
    • What Happened to the Innovation, Disruption, Technology’ Dividend?What Happened to the Innovation, Disruption, Technology’ Dividend?
    • Are you an Innovator /entrepreneur? Do you want to inspire others?Are you an Innovator /entrepreneur? Do you want to inspire others?
    Sovrn
    Share

    Categories: News, Next Billion

    Tags: Bustani, Conscious, Innovation, Lourenco, Mandalah, multinationals

    The East Africa Climate Innovation Network: accelerating climate technology innovation in East Africa Smart Economy = Laws that are Tailored to Women as much as Men

    Leave a Reply Cancel reply

    You must be logged in to post a comment.

Subscribe to our stories


 

Recent Posts

  • Entrepreneurial Alertness, Innovation Modes, And Business Models in Small- And Medium-Sized Enterprises December 30, 2021
  • The Strategic Role of Design in Driving Digital Innovation June 10, 2021
  • Correction to: Hybrid mosquitoes? Evidence from rural Tanzania on how local communities conceptualize and respond to modified mosquitoes as a tool for malaria control June 10, 2021
  • BRIEF FOCUS: Optimal spacing for groundnuts in smallholder farming systems June 9, 2021
  • COVID-19 pandemic: impacts on the achievements of Sustainable Development Goals in Africa June 9, 2021

Categories

Archives

Popular Post-All time

  • A review on biomass-based... 1k views
  • Can blockchain disrupt ge... 807 views
  • Apply Now: $500,000 for Y... 806 views
  • Test Your Value Propositi... 759 views
  • Prize-winning projects pr... 726 views

Recent Posts

  • Entrepreneurial Alertness, Innovation Modes, And Business Models in Small- And Medium-Sized Enterprises
  • The Strategic Role of Design in Driving Digital Innovation
  • Correction to: Hybrid mosquitoes? Evidence from rural Tanzania on how local communities conceptualize and respond to modified mosquitoes as a tool for malaria control
  • BRIEF FOCUS: Optimal spacing for groundnuts in smallholder farming systems
  • COVID-19 pandemic: impacts on the achievements of Sustainable Development Goals in Africa
  • Explicit knowledge networks and their relationship with productivity in SMEs
  • Intellectual property issues in artificial intelligence: specific reference to the service sector
  • Africa RISING publishes a livestock feed and forage production manual for Ethiopia
  • Transforming crop residues into a precious feed resource for small ruminants in northern Ghana
  • Photo report: West Africa project partners cap off 2020 with farmers field day events in Northern Ghana and Southern Mali

Tag Cloud

    africa African Agriculture Business Business model Business_Finance Company Crowdsourcing data Development East Africa economics Education Entrepreneur entrepreneurs Entrepreneurship ethiopia ghana Health_Medical_Pharma ict Information technology Innovation kenya knowledge Knowledge Management Leadership marketing mobile Mobile phone nigeria Open innovation Organization Research rwanda science Science and technology studies social enterprise social entrepreneurship south africa Strategic management strategy tanzania Technology Technology_Internet uganda

Categories

Archives

  • A review on biomass-based hydrogen production for renewable energy supply 1k views
  • Can blockchain disrupt gender inequality? 807 views
  • Apply Now: $500,000 for Your Big Data Innovations in Agriculture 806 views
  • Test Your Value Proposition: Supercharge Lean Startup and CustDev Principles 759 views
  • Prize-winning projects promote healthier eating, smarter crop investments 726 views

Copyright © 2005-2020 Innovation Africa Theme created by PWT. Powered by WordPress.org