How To Think About Turning Your Products Into Services

March 4, 2013 Editor 0

The most innovative companies know that even when they’re selling a product, they’re actually selling the function that it provides. How do you turn your product-based company into one that provides services? Here are three simple principles you can use to escape the commodity market and turn anything you do into a valuable service:
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Categories: Innovation

Tags: product, product-based, selling, service