BoP Career Paths: At the Root of a Baobab Tree, A New Food Company to Benefit the Poor

August 1, 2012 Editor 0

The baobab is a tree that is abundant in Southern Africa, especially in rural areas. It’s known as the “tree of life.” I was always in awe of this tree. It has a huge knotted trunk and looks like it has been pulled out of the ground and turned upside down. It provides shelter and food for communities in rural areas. The fruit is a superfood and contains a powder that is rich in antioxidants, vitamin C, potassium, calcium and magnesium.

Given the nutritional benefits of the fruit, the tree has the opportunity to increase incomes for the people living in areas with baobab trees. Bumbleroot was founded to create products utilizing baobab and other interesting high-value food products grown and harvested from low-income communities around the world. We source from farmers who are committed to sustainable practices and receive a fair income for their products.

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Categories: Next Billion

Tags: Baobab, bop, root