-
BoP Career Paths: At the Root of a Baobab Tree, A New Food Company to Benefit the Poor
August 1, 2012 Editor 0
The baobab is a tree that is abundant in Southern Africa, especially in rural areas. It’s known as the “tree of life.” I was always in awe of this tree. It has a huge knotted trunk and looks like it has been pulled out of the ground and turned upside down. It provides shelter and food for communities in rural areas. The fruit is a superfood and contains a powder that is rich in antioxidants, vitamin C, potassium, calcium and magnesium.
Given the nutritional benefits of the fruit, the tree has the opportunity to increase incomes for the people living in areas with baobab trees. Bumbleroot was founded to create products utilizing baobab and other interesting high-value food products grown and harvested from low-income communities around the world. We source from farmers who are committed to sustainable practices and receive a fair income for their products.
Related Posts
How ICT Can Have Socioeconomic Impact on Base of the Pyramid Consumers
How BoP in Kenya Use Phones for Income Generation: Videos
- $200,000 for BoP Health Care Innovators
- Final report released on how base of the pyramid (BoP) Kenyans use mobile phones
- Can You Really Make a Fortune in BoP Health Care?
Shelter – BOP need
Categories: Next Billion
Why South Asia is a Hub for Social Entrepreneurship Senegal and Pakistan collaborate on remote sensing
Subscribe to our stories
Recent Posts
- Entrepreneurial Alertness, Innovation Modes, And Business Models in Small- And Medium-Sized Enterprises December 30, 2021
- The Strategic Role of Design in Driving Digital Innovation June 10, 2021
- Correction to: Hybrid mosquitoes? Evidence from rural Tanzania on how local communities conceptualize and respond to modified mosquitoes as a tool for malaria control June 10, 2021
- BRIEF FOCUS: Optimal spacing for groundnuts in smallholder farming systems June 9, 2021
- COVID-19 pandemic: impacts on the achievements of Sustainable Development Goals in Africa June 9, 2021
Categories
Archives
Popular Post-All time
- A review on biomass-based... 1k views
- Apply Now: $500,000 for Y... 798 views
- Can blockchain disrupt ge... 797 views
- Test Your Value Propositi... 749 views
- Prize-winning projects pr... 722 views