Bringing together earth-friendly products and South Africa’s poor
July 18, 2012 Editor 0
Forget about flying cars and wristwatch phones—innovators today are more likely to be tackling solar lamps, cleaner cookstoves, energy-efficient housing and water filters. Such products promise the tantalizing combination of steady jobs, better lifestyles, and a cleaner planet…but for whom, exactly?
The big challenge is making sure that those opportunities reach the more than a billion people living in poverty. Recently infoDev teamed up with the Innovation, Technology and Entrepreneurship global practice, the World Bank Country Office in Pretoria, and the Gauteng government’s The Innovation Hub to run four workshops on low-income communities’ needs, attitudes and perceptions about climate technology products.
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