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Entrepreneurial orientation, market orientation and internationalisation in born global small and micro-businesses
July 14, 2012 Editor 0
Entrepreneurial orientation, market orientation and internationalisation in born global small and micro-businesses
Claire Arpa; Siobhan Tiernan; Michele O’Dwyer
International Journal of Entrepreneurship and Small Business, Vol. 16, No. 4 (2012) pp. 455 – 470
The purpose of this paper is to provide an insight into entrepreneurial orientation, market orientation and internationalisation in born global small and micro-businesses in Ireland, when owner-manager perceptions are taken into account. Following an exploration of the major theoretical approaches of SME internationalisation and performance, and entrepreneurial/market orientations, a qualitative study is undertaken on owner-managers of four born global firms to present a conceptual model. Although there are a number of studies on born global firms and extensive research on entrepreneurial and market orientations, this study proposes to combine internationalisation and orientation approaches in studying small and micro-businesses. Future studies could empirically test the proposed new conceptual model within a large sample.Related Posts
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Categories: Entrepreneurship
Tags: born global small and micro-businesses, market orientation and internationalisation in born, orientation and internationalisation in born global
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