Why Open Services Are the Future of Innovation
August 12, 2011 Editor 0
In his review in Fast Company, Adrian Ott says that Henry Chesbrough’s book “Open Services Innovation,” provides an integrated approach and framework that explains much of what’s happening today. He adds that the book demonstrates through real-world case studies that services are not just an after-the-sale bolt-on item anymore. Services are transforming industries by reframing the competitive playing field in historically product-driven markets.
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